Real-time sports data leader Genius Sports Limited has unveiled a new soccer-centered tie-up with prediction markets specialist Kalshi. Under the latest agreement, the former company will power the prediction markets powerhouse with official data, marketing, media and integrity services.
Official Data Will Reduce Kalshi’s Reliance on Unofficial Sources and Delayed Data
Per the arrangement, Genius Sports, which has already established the market for official sports data across multiple industries, will offer Kalshi “the highest quality, real-time data across its full soccer portfolio.”
The data in question includes data from the English Premier League, Serie A, Liga MX, Argentine Primera División, and French Ligue 1, among others.
The addition of official verified data to Kalshi will provide the prediction market with a “consistent source of truth,” allowing it to settle sports event contracts consistently and transparently. The access to official data would furthermore reduce Kalshi’s reliance on unofficial or delayed data. In addition to that, Kalshi will join Genius Sports’ network for information-sharing.
According to the announcement, the agreement will support Kalshi’s growth, allowing it to provide traders with markets based on transparent and provable data.
Prediction Markets Are in Need of Reliable Data
Genius Sports’ executive vice president of rights & partnerships, Sean Conroy, commented on the new agreement. He acknowledged the rapid growth of the prediction markets sector and said that the addition of trusted, fast, and accurate data, reliable technology, and robust integrity services is going to give companies such as Kalshi a further edge.
This partnership with Kalshi demonstrates how we can provide the essential technology layer that enables accurate and transparent sports markets. As this category grows, we believe Genius Sports will play a central role in shaping its development while helping protect the integrity of sports.
Sean Conroy, EVP of rights & partnerships, Genius Sports
Adam Barrick, head of sports partnerships at Kalshi. said that the growing relevance of prediction markets necessitates the use of reliable data and integrity services. Barrick added that this is exactly why his team is pleased to partner with Genius Sports.
We’re proud to partner with Genius Sports, with their proven track record in providing the highest quality sports data and working alongside leagues to protect the transparency of sporting competitions.
Adam Barrick, head of sports partnerships, Kalshi
Earlier this year, Genius Sports finalized its acquisition of Legend. The deal is expected to significantly increase the former company’s FY 2026 revenue.