In this article, Sharon McHugh, Director of Public Relations at Pragmatic Play, examines how Gates of Olympus has evolved from a popular slot into a multi-vertical gaming franchise, exploring its enduring appeal and continued success across Latin America.
The launch of Gates of Olympus in 2021 introduced the world to the realm of Zeus through scatter pays, high-volatility gameplay, and a max win of 5,000x. In the five years since, the innovative title has grown into an expansive franchise spanning an entire universe, across multiple verticals, visual styles, and player demographics.
Greek mythology wasn’t new to the slots industry back in 2021, but Gates of Olympus succeeded in making the depiction of Zeus instantly recognisable to players across Latin America.
Mythology has long been a strong creative space. Its characters and themes are universally recognisable, while offering creative freedom around mechanics and gameplay.
Zeus gives the franchise a compelling central character. Set against opulent surroundings, his visual presence is immediate and memorable. Although positioned beside the reels, he commands the screen, with his power unmistakable throughout the experience.
This bold visual language has contributed significantly to the game’s success in Latin America. Lightning strikes, gold accents, divine light and the imposing presence of Olympus create an atmosphere that feels both powerful and premium. Whether encountered in a casino lobby, live stream, or social media post, the franchise is immediately recognisable – one of its most valuable commercial assets.
The gameplay reinforces that sense of power. When a multiplier lands, Zeus fires a lightning bolt onto the reels, bringing the character directly into the action and making every activation feel dramatic.
Following its explosive entry onto the scene, Gates of Olympus has remained supremely popular well beyond its initial launch. Festive editions, enhanced multipliers, and a dynamic POP version have all expanded the collection, without diluting its identity. New releases consistently rank among the strongest-performing titles, keeping the franchise fresh without losing its core identity.
Its expansion into live casino marked another important step. Launched in 2026, Gates of Olympus Roulette blends classic European roulette gameplay with exciting twists inspired by the original slot. An epic studio environment, themed presenter uniforms, and stunning, state-of-the-art animations immerse players in the Olympian world.
The franchise has been further expanded with Gates of Olympus 2500. The new release introduces multipliers of up to 2500x and max win potential of 25,000x, making it one of the most vibrant and powerful additions to the portfolio. The gameplay has evolved to offer far more than a bigger multiplier, while retaining the iconic feel that has allowed the series to thrive.
Its success in the region is clear. Our performance analysis shows that, within Pragmatic Play’s portfolio, three versions of Gates of Olympus rank among the top 10 slots across Latin America, while Gates of Olympus Roulette also ranks among the region’s top 10 games. Third-party data providers tell a similar story across LatAm, with three Gates of Olympus titles also topping the charts.
For Pragmatic Play, this performance demonstrates the strength of its portfolio strategy: establishing powerful core IP and expanding it across formats and product verticals without losing what made it distinctive in the first place.
In a market as competitive and fast-moving as LatAm, that level of consistency is rare, and it has helped make Gates of Olympus one of the region’s most iconic gaming franchises.