Sportsbook technology provider FIRST.bet will operate a cigar lounge at SiGMA World in Rome this November. The space will be the first of its kind in SiGMA’s history.
The lounge will serve cigars, whisky and rum, and it will also feature tattoo artists and serve as the company’s meeting base throughout the expo.
The lounge is located outdoors between Hall 4 and Hall 6, and it will stay open every day of the event.
Visitors will find cigars, whisky, rum, and comfortable seating in an area set apart from the noise of the exhibition floor. The location appears on the official SiGMA World floor map.
Access is open to all delegates for the duration of the show. However, FIRST.bet recommends that operators and platform partners book meetings in advance to secure priority seating because availability is limited.
FIRST.bet will again bring tattoo artists to its event presence. At SBC Summit Lisbon, more than 200 delegates left the company’s stand with a new tattoo. In Rome, two artists will work inside the lounge throughout the show and will offer a lasting souvenir to delegates who want one.
The FIRST.bet team will remain in the lounge for the entire event, where it will host meetings with operators and partners.