Las Vegas recorded a year-over-year increase in visitor volume in July, although the gain recovered only part of the decline reported a year earlier.
The Las Vegas Convention and Visitors Authority (LVCVA) reported 3.17 million visitors in July, a 2.7% increase from July 2025. The result followed a 12% decline in visitor volume in July 2025 compared with July 2024.
Visitor totals were 3,512,500 in July 2024, 3,089,300 in July 2025 and 3,171,600 in July 2026. The latest figure represents the return of about one-quarter of the visitors lost between 2024 and 2025.
“Some year-over-year improvement in leisure demand vs. the comparatively slower summer months of last year helped offset a seasonal lull in conventions as the destination hosted approx. 3.2 million visitors in July, up 2.7% YoY [year-over-year],” according to LVCVA’s report.
For the casino and resort sector, several hotel indicators moved higher during the month. Revenue per available room (RevPAR) rose 3.2% to $121.55, while Strip RevPAR increased 2.6% to $134.25.
The average daily hotel rate reached $157.45, up 1.8%, while the Strip average daily rate increased 1.7% to $167.40. Occupied room nights rose 2.3% to 3,603,100.
Hotel occupancy reached 77.2%, an increase of 1.1%. Weekend occupancy was 89.1%, while occupancy on the Strip was 80.2%.
Convention attendance was the only hotel-related measure reported in the LVCVA figures that declined, falling 5.6% from July 2025.
Airport figures point to weaker domestic demand
Passenger traffic at Harry Reid International Airport moved in the opposite direction from overall visitor volume. The airport handled 4,412,684 passengers in July, down 7.6% from 4,773,905 passengers in July 2025. Domestic traffic accounted for about 4 million passengers, an 8.7% decline from July 2025.
The end of Spirit Airlines’ service at the airport in May accounted for much of the domestic decline. Other airlines have taken over some of Spirit’s routes, but total capacity has not returned to 2025 levels.
International traffic provided a different result. Airlines carried 296,499 international passengers through Reid in July, a 6% increase from the same month a year earlier and the second consecutive month of growth in international traffic.
For the first seven months of 2026, Reid handled 30.2 million passengers, down 6.9% from the same period in 2025. Domestic traffic totaled 27.8 million passengers, down 6.8%, while international traffic totaled 1.9 million, down 8.6%.
Frontier gains as carriers adjust to Spirit’s exit
The airline data showed shifts among the carriers serving Las Vegas. Southwest Airlines remained the largest carrier at Reid, although its July passenger count fell 1.5%.
Frontier Airlines recorded a 35.8% increase in July and ranked second among the airport’s top five carriers, which also include Delta Air Lines, American Airlines and United Airlines.
The seven-month figures show a similar shift. Frontier carried 2.6 million passengers through July, an increase of 16.6%. Southwest handled 12.6 million passengers, up 0.2% from the same period a year earlier. Delta was the only one of the top five commercial carriers to record a decline for the first seven months.
International carriers also posted mixed results. Air Canada passenger traffic increased 11.5% to 40,701, while Mexican discount carrier Volaris rose 38.6% to 39,872. Canadian discount carrier WestJet recorded a 20.2% decline to 35,344 passengers.
Resort demand and travel capacity move on separate tracks
The July figures present different trends for Las Vegas tourism and air travel. Visitor volume and hotel performance improved from July 2025, while airport passenger traffic remained below last year’s level.
The LVCVA has previously reported efforts to attract Canadian visitors as the Las Vegas tourism industry contends with weaker international demand. Tariffs and statements from the Trump administration have also affected travel patterns involving the US and Canada.
The LVCVA described July’s tourism performance as modestly improved, with leisure demand helping offset lower convention activity. The airport data, however, shows that reduced domestic airline capacity remains a key factor in the market.