iGaming content provider Pragmatic Play has signed a deal with platform provider The Factory Gaming to fortify its position in the Latin American gaming market. Under the agreement, Pragmatic Play will integrate its portfolio of slots, live casino, and virtual sports content onto The Factory Gaming’s online casino platform, “elevating its participant reach globally.”
Pragmatic Play says that The Factory Gaming’s operator partners will “benefit from its award-winning portfolio, which has proven to be a success across LatAm.” It is the latest deal signed by Pragmatic Play on the continent, where it continues to expand its commercial footprint.
Victor Arias, Vice President of Latin American Operations at ARRISE powering Pragmatic Play, said: “This partnership underscores Pragmatic Play’s commitment to expanding its footprint in key markets across Latin America. By joining forces, we are confident that Pragmatic Play will deliver exceptional gaming content and drive mutual success in the region.”
Victor Arias
René Sepúlveda, CEO of The Factory Gaming, added: “We are thrilled to integrate Pragmatic Play’s content onto our platform. Partnering with Pragmatic Play is a significant step forward for us as we continue to enhance our gaming offerings and cater to the evolving needs of our customers.”
Also in a move to further expand its LatAm presence, Pragmatic Play recently partnered with Betsala by signing an agreement to take its three biggest verticals live on the platform.