The European Cricket Network has announced that it will continue having online crypto sports betting and casino platform Stake.com as one of the official partners of the upcoming European Cricket Championship (ECC) 2023.
The championship is set to take place from September 25th to October 20th in Malaga. It features 31 national teams from across Europe who will compete over four weeks of high-stakes cricket action for a chance to be crowned the kings of European cricket.
The partnership includes significant branding across the international TV program graphics for Stake.com to a worldwide audience. The total viewership is expected to be over 40 million viewers per day. The ECC notes that it is eager to collaborate once more with Stake.com.
The companies said that together, they seek to engage fans globally and bring the sport’s passion “to millions of cricket enthusiasts, enabling them to be a part of the action on and off the field.”
The European Cricket Network is delighted to continue having https://t.co/mKM9s3ftWu as one of the Official Partners of the prestigious European Cricket Championship (ECC) 2023.#EuropeanCricket #StrongerTogether https://t.co/4yyEvuGpr4
— European Cricket (@EuropeanCricket) August 9, 2023
Roger Feiner, CEO of the European Cricket League AG, said: “Based on the success of last year, European Cricket is excited to extend the cooperation with Stake.com, one of the most innovative and engaging companies within this sector, also for the European Cricket Championships 2023. With this engagement, European Cricket sits alongside other first-class sponsorships of Stake.com such as their partnerships with Premier League team Everton FC, Alfa Romeo F1 Team Stake, and UFC.”
He added: “Like Stake.com we are innovators and we believe there can be a lot of overlap between our companies when it comes to principles and best practices. We are particularly excited about our new evening matches for Stake.com that will be broadcast primetime into the cricket key markets.“
Dominic Rae, Sponsorship Manager of Stake.com, said: “We are delighted about securing our partnership with the European Cricket Championship for another year. With an increased number of national teams taking part, it promises to be an even better festival of cricket. We’re sure the tournament will be another resounding success for all involved.”