Pragmatic Play, a leading provider of iGaming content and solutions, announced that it has agreed to deploy a suite of live casino tables to Rank Group. The agreement expands on the existing partnership between the two companies.
Pragmatic Play Furthers Its Relationship with Rank Group
According to Pragmatic Play’s official announcement, the provider will be powering Rank Group with a selection of Smart Studio-powered live casino tables. This expands the two companies’ ties, with Pragmatic Play now supplying blackjack, roulette, auto roulette, and auto speed roulette tables to Rank.
The newly added live casino tables are underpinned by best-in-class Smart Studio technology and have been designed to deliver exciting visual gaming experiences that can be customized with Rank Group’s brand. The products can also highlight promotions and create unique experiences, making them an important asset for the group.
For reference, Pragmatic Play already boasts strong ties with Rank Group. Before the current expansion of the two companies’ deal, the former launched Mecca Big Bass Double Dab, an exclusive slot designed specially for Rank’s Mecca Bingo brand.
Both Parties Were Pleased with the Agreement
Company officials came forward to comment on the matter, with Sharon McHugh, Pragmatic Play’s director of public relations, saying that the provider is pleased to further its tie-up with Rank and enhance its casino offerings with several Smart Studio titles.
We [Pragmatic Play and Rank Group] have an exceptionally strong working relationship, so we look forward to another exciting product launch together.
Sharon McHugh, director of public relations, Pragmatic Play
Tom Orton, Rank Group’s director of content, was similarly pleased with the arrangement. He applauded Pragmatic Play’s Smart Studio for its outstanding content, which will provide the Rank team with “the perfect mix of exceptional product capability and flexibility.”
It [the deal] adds a dynamic range of live dealer titles to our offering, while giving us the opportunity to deliver unique customisation to our products.
Tom Orton, director of content, Pragmatic Play
In other Pragmatic Play-related news, the company just released Sweet Loot, a new slot in which players were invited to a sweet world of candy-themed piracy. Before that, Pragmatic Play launched Rat Royale and Sweet Bonanza POP.