Sportsbook provider Altenar will showcase its sportsbook platform at G2E Las Vegas 2026 as it expands its presence in North America.
The company will meet with operators, platform providers, and industry partners at the event to discuss sportsbook growth strategies, product development, and the evolving regulated markets in the US and Canada.
Altenar’s North American activity most recently expanded through its partnership with DAZN Bet, which launched in the regulated Canadian provinces of Ontario and Alberta using Altenar’s sportsbook platform.
DAZN Bet has previously worked with Altenar in other jurisdictions and selected the provider for its continued expansion in North America.
Altenar said its sportsbook platform focuses on flexibility, stability, and scalability, with features supporting rapid integration, customization and trading performance. The platform also includes tools aimed at player acquisition, engagement, and retention.
The company said continued product development and operational support have helped its clients expand across both mature and emerging regulated markets.
“North America is one of the most competitive sportsbook environments in the world, and operators are looking for a partner that will allow them to differentiate themselves in a busy playing field,” said Matthew Ferrara, Sales Manager at Altenar.
“Our experience has shown that Altenar can deliver scalable technology, localized solutions and the operational flexibility needed for sustainable growth,” he added. “We believe those strengths are highly relevant for operators in the US market, which is why G2E Las Vegas is such an important event for us.”
Altenar’s sales and business development team will be at G2E Las Vegas 2026 to discuss partnership opportunities, market expansion plans, and developments across its sportsbook product suite.