Altenar has appointed Nicolás Seccatore as Sales Manager as the sportsbook provider seeks to expand its presence across Latin America.
Seccatore will lead commercial expansion in the region, focusing on building partnerships with tier-one operators and major regional brands.
He brings experience in commercial strategy and sportsbook operations in the iGaming sector, including helping businesses identify market opportunities, expand operations and increase market share.
Diego Salas, Sales Director at Altenar, said the appointment would strengthen the company’s commercial capabilities in Latin America.
“His understanding of local markets, combined with his experience in sportsbook operations and commercial strategy, will be valuable as we build new partnerships across LatAm,” Salas said in a statement.
Seccatore said he is “thrilled” to join the Altenar team as part of its expansion strategy across the region.
“Scaling in Latin America requires more than being the industry’s premier sportsbook
platform,” Seccatore stated. “It demands understanding the dynamics of each country, navigating unique regulatory challenges, and aligning closely with each operator’s specific goals.”
“I’m looking forward to bringing my regional experience to the team, helping our partners strengthen their positions and achieve sustainable growth.”
Altenar describes its sportsbook platform as offering operators in Latin America flexible trading tools, player-level insights, and customised betting experiences. These features are designed to help clients improve profit margins, maintain operational stability, and expand their businesses in the competitive regional market.